beIN SPORTS will host an Upfront cocktail event to highlight and announce programming plans, for their English and Spanish channels, beIN SPORTS and beIN SPORTS en Español. The event will take place on Monday, May 16th, 2016 at The Veranda, located on the Rooftop of the Eventi Hotel.
The event will offer an exclusive look into the network’s programming plans led by the Deputy CEO of beIN Media Group, Yousef Al-Obaidly, Antonio Briceño, Deputy Managing Director of beIN SPORTS North America, and Cesar Ruiz, Head of Advertising Sales. They will be accompanied by top on-air personalities Ray Hudson, Terri Leigh and Jeremy St. Louis of beIN SPORTS and Carmen Boquín and Miguel Serrano of beIN SPORTS en Español.
Since its launch in 2012, beIN SPORTS has emerged as a powerhouse in the global sports landscape, dominating in key metrics among pay TV audiences. In 2015, beIN SPORTS and beIN SPORTS en Español were named the number one fastest growing Nielsen rated cable networks across all categories for the first time in its history. Moreover, from April 2015 to 2016, beIN SPORTS showed a 38.4% increase in households making it the No. 1 cable network in terms of growth.
"beIN SPORTS launched in the U.S. with the goal of providing a diverse and unrivaled variety of global sporting events to our loyal viewers, and we are proud to see that our fan base continues to grow with the numbers to prove it," said Yousef Al Obaidly, Deputy CEO beIN Media Group. "We look forward to sharing the network’s highlights, future plans and new programming additions with our partners and media at the 2016 Upfront event this May."
In addition to the two linear broadcast channels, beIN SPORTS and beIN SPORTS en Español, fans can also access beIN SPORTS CONNECT, the network’s digital streaming service, for the complete lineup of stellar programming streamed live. Among programming offered to beIN SPORTS viewers is a plethora of unrivaled live soccer coverage, which includes live matches from LaLiga, Serie A, Ligue 1, and the CONMEBOL/CONCACAF/CAF World Cup 2018 Qualifiers, as well as the top motorcycle competitions in America and the world with MotoGP, MotoAmerica, WorldSBK, and the premiere events in: Rallycross, Boxing, Rugby, Tennis, among others.